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What The Studies Say

Bite-size Academic Research for Charity Fundraisers

Are you looking for some reliable data that goes beyond theory and cuts through the hype ? 


Do you need a steer on what might be worth tweaking and testing in your charity's fundraising communications ?


Are you investigating an aspect of your fundraising communications and want to see what science says about it ?


This website summarises key findings from academic studies on issues at the heart of charity fundraising communications. 


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